Published on January 30th, 2023.

TikTok content creators are using their influence for good, to try to encourage their followers to adopt “soft living”.

Originating in the Nigerian influencer community, the idea of soft living has become more widespread in recent …

Published on January 28th, 2023.

At the American IV Association, we have a very clear purpose - to help an industry achieve success and sustainability. It shapes everything we do and how we do it. This is imperative to helping IV hydration therapy providers …